I’m Rachael Hilliard, a neurodivergent 32 year old on a journey of fully expressing my weird, quirky, fun, alien loving self.

Hey bestie!

Come hang out with me on YouTube!

media kit

Hey Bestie, welcome to my media kit! 

I’m Rachael Hilliard, 
a neurodivergent 32 year old on a journey of fully expressing my weird, quirky, fun, alien loving self.

I’m a bookish creator, building community and connection by sharing my favorite reads, obsessing over The Vampire Diaries, chatting on all things mental health, self-love and sharing my favorite outfits. I make content on Instagram, TikTok and YouTube. I’d love to work with you! Check out my stats below.

37.4k

Total Followers:

8.1k

16.9k

916

10.5k

9.1k

1.0k

last updated on: 04/04/2025

As a feral, smut-loving 32-year-old, I’ve spent the past 8 years creating an online community of ride-or-die besties. This corner of the internet feels more like a group chat than a follower count - where we spiral over fictional characters, deep-dive into mental health, and spill all the bookish tea.

Fangirling, Bookish Chaos & Community Where YOU Belong

countries

68.2%

united states

6.5%

united kingdom

6.2%

canada

4.0%

australia

1.4%

india

age

9.7%

18 - 24

42.1%

25 - 34

30.0%

35 - 44

11.5%

45 - 54

3.5%

55 - 64

91%

female

9%

male

The stats

8.1k

followers:

8.0%

engagement:

123

total posts:

389.2k

30 day total
impressions

787

average likes:

38

average comments:

15.3k

average reels
views

8.0

average reels
watch time (sec)

248.4

total reels 
watch time (hours)

1.2K

average story
views

Instagram

countries

74.9%

united states

5.8%

canada

4.3%

nigeria

4.1%

united kingdom

1.2%

australia

age

3.2%

13-17

33.9%

18-24

37.4%

25-34

17.1%

35-44

8.4%

45-65

85%

female

15%

male

The stats

16.9k

followers:

9.1%

engagement:

40

total videos:

9.0k

total
impressions

711

total engagements:

904

average views:

65

average likes

4

Average comments

tiktok

countries

79.1%

united states

4.9%

united kingdom

3.4%

india

2.7%

germany

2.7%

canada

age

18.8%

13-17

40.1%

18-24

26.4%

25-34

10.8%

35-44

3.9%

45-54

87%

female

13%

male

The stats

916

subscribers:

8.5%

engagement:

43

total videos:

6.7k

total
impressions

351

total engagements:

301.3

average video views:

1K

average shorts views:

30

Average likes

youtube

5

Average comments

countries

80.4%

united states

5.2%

united kingdom

3.8%

Canada

2.5%

australia

0.8%

canada

age

0.8%

13-17

38.9%

18-24

29.2%

25-34

14.6%

35-44

6.6%

45-54

85%

female

15%

male

The stats

threads

10.5k

followers:

89.6K

views (30 days):

2.9K

Interactions:

399

average comments:

2.5K

average likes:

countries

72.1%

united states

5.3%

united kingdom

4.7%

india

3.0%

germany

3.0%

canada

age

13.6%

13-17

37.7%

18-24

29.7%

25-34

11.3%

35-44

5.4%

45-54

85%

female

15%

male

The stats

facebook

9.1k

followers:

75.9K

views (30 days):

1.7K

Interactions:

500

average comments:

725

average likes:

countries

72.1%

united states

5.3%

united kingdom

4.7%

india

3.0%

germany

3.0%

canada

age

13.6%

13-17

37.7%

18-24

29.7%

25-34

11.3%

35-44

5.4%

45-54

85%

female

15%

male

The stats

newsletter

1k

subscribers:

54.3%

open rate:

35.5%

Conversion Rate:

20%

average replies:

49

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